The Article
Prima 01: handmade headphones in Italy
29th January 2016
Pryma is a new headphone brand. Its first product is the prosaically monikered Pryma 01, handmade in Italy with less than prosaic materials.
Interchangeable leather headbands with belt-style buckles make the Pryma 01 a customisable fashion accessory incorporating audio engineering by Italian speaker maker, Sonus faber with the same leather as used by luxury bag brand, Bottega Veneta and a lightweight aluminium ear cup body with fingerprint-free coating. The ear pads are removable while the chassis is available in five colour combinations: coffee & cream, pure black, heavy gold, rose gold & grey, and carbon marsala. Additional headbands may be purchased separately while replacement ear pads will follow.
Technically, the headphones offer a circumaural, closed-back ear cup design including 40mm dynamic drivers with Mylar diaphragms, neodymium magnets and oversized voice coils, a removable 1.3m cable with 99.99% oxygen-free copper conductors, gold-plated connectors and in-line microphone for hands-free phone calls.
Price is £380. The Carbon Masala option costs an additional £30.
Arran Stewart
1 Bute Street
Dunollie
Runanga 7803
15/01/2026
To whom it may concern.
My name is Arran from the West Coast of the South Island New Zealand.
I bought a set of your Pryma 01 head phones in the colour combination coffee and cream. Back in 2016 when I purchased these head phones I thought they were actually made by Sonus Fabre. And I have really enjoy the quality of sound that I get from these. Unfortunately I am trying to find a new set of quality audible wire connections for these, what I have have broken. Not only do they get good use, but I also use them a lot in hospital. Having a very high spinal cord injury I am in and out of hospital a lot and I use this a lot to block out the noise of day-to-day hospital. So please let me know if you are able let myself know where I can purchase some wires even if they are from yourself personally. They worked really well alongside my Questyle producing quality high-definition music which is great for leting myself forget that I am such a high-level tetraplegic. And please if you can/do think of anything else that you produce that you think someone like myself would benefit with using then please let me know.
Cheers Arran
I am but a mere journalist, Arran – I’m not a shop or supplier. If you’re having supply issues, have a word with the Chord Company or Atlas here in the UK (contacts on their websites). Both can create cables – bespoke – for you. Sure, they’re not cheap because they will be one offs but you will have exactly what you want.